Arctic Event Solutions: HALF-DAY REFRESH

Website Redesign | Platform: Squarespace | Timeline: Half-Day

Colm from Arctic Event Solutions had DIY’d his website on another platform but struggled to make it look professional or something he was proud to share with clients. The back end felt restrictive and unintuitive, making updates frustrating and time-consuming.

Using the content and images provided, I rebuilt and redesigned the website on Squarespace during a half-day session. The goal was to create a clean, engaging, and user-friendly site that reflected the premium service Arctic Event Solutions provides while being easy to manage.


What We Did

  • Redesigned the website on Squarespace, balancing the dominant black-and-white brand colours with colour-blocked sections and softened edges to avoid a heavy feel

  • Strategically placed CTA buttons to drive visitors to request a quote or get in touch via phone

  • Added subtle animations, including a scrolling logo banner, rotating testimonials, and hover effects on product descriptions, to engage visitors and highlight key information

  • Expanded and optimised content, including FAQs for SEO

  • Ensured a responsive design that looks as good on mobile as desktop

  • Assisted with transferring the domain from a third party to Squarespace for seamless backend management

 

As a chiller van hire company, Arctic Event Solutions is extremely busy during the Summer season. The website redesign was completed during the quieter Winter months so it could work efficiently around the clock during peak season.

At the end of our session, Colm said:
“Thanks so much for all your work, I absolutely love the new website!”

The result is a professional, engaging website that showcases Arctic Event Solutions’ services, drives enquiries, and is easy for Colm to update and manage in-house.

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